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Coordinating management books with movies and board games is a common staple DSA uses to energize employee morale and performance.  This method has also been used to develop, build and manage profitable lives, careers and projects in and outside of the organization.


The proven success has allowed DSA to develop this concept into a Business Development Program entitled REEL LIFE, REAL BUSINESS!


REEL LIFE, REAL BUSINESS delivers a unique training experience by showing, rather than telling, participants how to achieve their goals in competitive environments.  


Advantages include:

Movies create a useful way of viewing, analyzing, and discussing common management challenges.

Business leaders praise films concerned with ethical and personal conflicts, portrayed by realistic characters, who deal with fundamental issues.


Board games provide a fun, inexpensive way to incorporate theory into practice.


We inspire clients.  Each month a new Reel Life, Real Business Blog will be posted for your business viewing pleasure, so get your popcorn ready as we journey down the road to success.  We look forward to your company.    

Good movies teach!



REEL LIFE, REAL BUSINESS CASE STUDY:  Get In Where You Fit In: Understanding Organizational Socialization


In our quest to establish a career, we sometimes take jobs and assignments without anticipating or understanding how we fit into the organization.  It can be a hit or miss.  Understanding the organizational socialization process that employers and employees go through may smooth out the bumps as we pursue career advancement.  


Organizational Socialization is a powerful process by which people learn the content of an organization's culture.  It affects individual behavior and helps shape and maintain the organization's culture.  Organizational socialization happens in three stages.  The product of one stage becomes the input to the next stage.  


Anticipatory Socialization is the first stage of socialization a person experiences.  This stage happens before a person joins an organization or takes a new job in the same organization.  The anticipatory stage builds expectations about what it is like to work for the organization.  The Entry/Encounter stage occurs after entering into the organization.  A new employee learns whether his or her expectations are consistent with the reality of organization life.  


Change takes place during the encounter stage, as it flows and blends into the Metamorphosis stage.  If a new employee has successfully resolved the demands of the multiple sources of socialization, he or she begins to feel comfortable in their new role.  If not, their tenure will be very short.  


The following films (which can be purchased on have scenes that give a range of portrayals of different aspects of organizational socialization:  











The trailer from “The Firm” shows the early stages of socialization.  Scene from “The Hudsucker Proxy” shows a new employee's encounter with an organization and “The Devil Wears Prada” shows the transformation of an employee moving up the career ladder.  

































What’s the culture of your organization?  Name three strategies you would use to welcome and retain a new employee into your company?  Like us on Facebook to respond.  


Think you know the people you work with?  Then play a round of Scruples – The Game of Moral Dilemmas which you can download for free from the Apple App Store or purchase directly from  


Scruples — The Game of Moral Dilemmas


Scruples is a party game where people get together in the same room  for stimulating conversation and laughter to play by making players sweat as they ask each other what they would do in a moral predicament and earn points by predicting how their friends/co-workers will answer (Yes, No, or Depends)..

There are no right or wrong answers, and bluffing is encouraged.

Play a round and let us know what the outcome is by liking us on Facebook.  




The Houston Independent School District Labor Compliance Program (HISD-LCP) monitored by D. Samuels & Associates, LLC is responsible for monitoring and reporting prevailing wage to meet both State and Federal labor requirements on 40 bond-funded high school projects, 18 bathroom renovations and three stadiums valued at approximately $2.2B.  We have over 800 construction subcontractors enrolled and identified an entryway for local students and residents with construction interests to work for subs-in-good-standing currently enrolled with HISD-LCP and engaged on HISD bond-funded projects.  


The Construction Career Combine is a one-day competitive event where participants’ (16 to 26 year-olds) employment prowess are tested through a series of construction-related activities loosely based on National Center for Construction Education & Research (NCCER) Introduction to Construction Module skill testing requirements.  


Our objective is to address the immediate need of identifying, qualifying and placing unskilled and skilled workers with viable subcontractors on HISD 2012 Bond funded projects while meeting our long-term goal of enhancing the construction industry by showing participants how profitable, lucrative, and rewarding construction careers can be attained.  


The program is free to students and the general public.  

Construction Career Combine

To Register *Click Here* For more information on $1,000,000 Blueprint Program

The Goal

Construction Overview

Application Process

Skill & Physical Assessment


To complete HISD construction projects safely, on-time, within budget and in compliance by assessing talent and identifying employment opportunities ensuring successful job placement.

10 booths measuring problem solving, Strength, and construction skill knowledge. Hiring contractors will evaluate and rank participant performance.

Participant introduction, project presentation, careers in construction and job placement overview.

Participants will complete the following:


  • Program application verifying their ability to pass a background check and drug test.


  • Online registration reserves a space to participate in the skill assessment, and the application will take place on the day of the event.

Top performers will be seated for interviews. All participants will have the opportunity to participate in a follow up career development program and a second placement opportunity.





When: January 2019

Where: TBD


To Register *Click Here*
Apply to be a participating contractor *Click Here*